Tag Heuer

Tag Heuer wanted to partner with Apple on smartwatch

Tag Heuer Carrera Connected

Tag Heuer unveiled its first smartwatch last November. The Tag Heuer Connected Watch was developed in partnership with Google and Intel. CEO Jean-Claude Biver yesterday told The Australian Financial Review in an interview that things could have played out very differently though. At a time that neither had released a smartwatch yet, Tag Heuer reached out to Apple about developing a connected watch together. As […]

SIHH 2016: New exclusive watch faces available for Tag Heuer Connected Watch

Tag Heuer Connected watch face

Not all the news out of SIHH 2016 was about traditional watches. Tag Heuer used the event to announce a new exclusive collection of watch faces for the Tag Heuer Connected smartwatch that was announced back in November. The 11 new designs were co-designed with some of the company’s “prestigious” brand ambassadors. Among the people involved in the project were footballer […]

Tag Heuer Connected Watch production to be increased

Tag Heuer Carrera Connected

Tag Heuer jumped into the smartwatch game last month when it unveiled its Tag Heuer Connected Watch, the first device to emerge from its new partnership with Google and Intel. The Swiss watchmaker will increase production from 1,200 to 2,000 units a week to meet demand. Company CEO Jean-Claude Biver told Bloomberg via email that now reports that the company has already received requests from some […]

Tag Heuer unveils Tag Heuer Connected Watch

Tag Heuer Carrera Connected

Right on cue, Tag Heuer today unveiled its first smartwatch, the Tag Heuer Connected Watch. As CEO Jean-Claude Biver explained, “Today is the marriage of watch valley and silicon valley” as Tag Heuer partnered with Google and Intel to develop its first smartwatch. It combines traditional watch looks and Tag Heuer’s famous build quality with the capabilities of an Android Wear […]

TAG Heuer Carrera Connected press conference livestream (Updated)

Tag Heuer Connected

We’re about 15 hours from the Tag Heuer Connected press conference. The Swiss watchmaker is about to unveil its first smartwatch. Developed in partnership with Google and Intel, the TAG Heuer Carrera Connected promises to marry the looks of the TAG Heuer Carrera – Heuer 01 (pictured below) with the capabilities of Android Wear and, most likely, a low-power Intel processor. Tag […]

Tag Heuer Carrera Wearable 01 to be unveiled on November 9th

TAG Heuer Carrera - Heuer 01

Tag Heuer announced at Baselworld 2015 that it would partner with Google and Intel for its first smartwatch. Company CEO Jean-Claude Biver yesterday told CNBC that the Tag Heuer Carrera Wearable 01 (based on  the TAG Heuer Carrera – Heuer 01 pictured above) will be formally unveiled on November 9th in New York. The success of the Apple Watch is already having an effect […]

First Tag Heuer smartwatch to be called Carrera Wearable 01

TAG Heuer Carrera - Heuer 01

Tag Heuer continues to slowly reveal more information about its upcoming smartwatch. In an interview with Wareable, Tag Heuer CEO Jean-Claude Biver revealed that the company’s first smartwatch will be known as the Tag Heuer Carrerra Wearable 01. Speaking about the differences between “Intel Inside” and “Swiss Made” labels, Biver said, “There is no other choice for Tag Heuer than to […]