I just wanted to take a quick look at how the different companies portray themselves to the consumers in order to persuade those users to buy their smartphones. As I was researching this article, I discovered that Apple sales rely heavily on fanboys for its sales…fanboy defined in the Urban Dictionary as: Apple Fanboy A person who believes in almost […]
BlackBerry
BlackBerry Q5 headed to AT&T?
When BlackBerry unveiled the BlackBerry Q5 back in May, it said that it would be headed to “selected markets” in Europe, the Middle East, Africa, Asia (including the Asia Pacific region), and Latin America. North America did not appear to feature in its plans at that time. Things appear to have changed since then. First came word that it was […]
BlackBerry 9720 pictured again
Another picture of the upcoming BlackBerry 9720 has surfaced courtesy of @evleaks. While there is no new device information to go with the press render, the device’s codename has been revealed as Samoa. Today’s images line up with the BlackBerry device seen in a video yesterday. The BlackBerry 9720 will not run BlackBerry 10. Intended as a low-cost device for […]
BlackBerry lays off 250 at testing facility
Rumours that more layoffs were coming to BlackBerry have turned out to be true. The company today confirmed the layoff of 250 employees at its product testing facility in Waterloo, Ontario. Involved in a number of manufacturing and research and development support roles, they got their notice on Tuesday. According to company spokeswoman Lisette Kwong: “This is part of the next […]
PlayBook executive leaves BlackBerry
BlackBerry is losing another senior executive. According to The Wall Street Journal, David J. Smith, Executive Vice President for Enterprise Mobile Computing, has resigned with the move taking place “within the past few weeks.” Smith led the team that was responsible for the BlackBerry PlayBook tablet, assuming the role a few months after its 2011 launch. Missing a number of […]
BlackBerry Curve 9720 with BB 7 caught on video
While BlackBerry is heavily focused on BlackBerry 10, it is readying at least one more BlackBerry 7.1 device. The BlackBerry Curve 9720 has now surfaced in a video again courtesy of Vietnamese website Tinhte.vn who also got to play with the upcoming BlackBerry A10. Along with the video, a number of new details about the upcoming smartphone have been revealed. […]
BlackBerry A10 shows up in new video and pictures
A number of images of the upcoming BlackBerry A10 (codename Aristo) have already surfaced in past weeks. Now comes a nearly four minute video of the device along with a number of additional images courtesy of Vietnamese website Tinhte.vn (the same folks who already captured the BlackBerry Z10 and Moto X on video before their announcements). The report lists the […]
Rogers Wireless BlackBerry Q10 Review
Introduction To say that it’s been a tough last few years for BlackBerry (formerly Research In Motion) would be quite the understatement. The company saw its dominant position in the smartphone market evaporate as customers flocked to Android and iOS devices. Once a market leader, pundits began to predict its demise or acquisition by a competitor. To turn its fortunes […]