According to Apple Insider, American Technology Research analyst Shaw Wu is claiming that Apple’s much rumoured mobile phone is at the prototype stage and that Steve Jobs is pleased with the result. The phone will have a candy bar form factor and may be available in three colours.
While the design work may be coming to an end, Apple’s plans to enter the mobile phone market are still being worked out. Two strategies are being investigated. The first would be to go the traditional route and partner with carriers. The second would be to use the MVNO (mobile virtual network operator) model whereby Apple would brand the service as its own and rent space from established carriers.
It still appears unlikely that the Apple mobile phone will be unveiled at next week’s media event.