Nintendo Revolution unveils real name: Wii

Wii

Codenamed Revolution for the past year or so, Nintendo has has unveiled its next gaming platform’s name: Wii (pronounced ‘We’). The name is supposed to conjure up thoughts of cooperation as players come together and the two i’s in the logo play off the idea of two people standing next to each other. The new name will be supported by a marketing campaign that will explain the new name as Nintendo readies Wii for launch towards the end of the year. A video on Nintendo.com has already launched.

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