Mobilicity to focus on dealer network at expense of corporate stores?

MobilicityAccording to a leaked internal document obtained by MobileSyrup, Mobilicity is about to make some changes to its corporate store structure. The document indicates that the carrier will sell 22 of its 27 corporate stores to dealers and only keep one corporate store per city (Calgary, Edmonton, Ottawa, Toronto, Ottawa, Vancouver) in which it operates. President and COO Stewart Lyons, explains:

“You may notice notice some changes at the corporate store channel as we transition many of them back to dealer ownership, which they were originally. We are heading back to 1 store per market, which in alignment with our strategic plan. However, many of these stores are high performers, and dealers are interested in acquiring and operating them.”

With rumours suggesting that Mobilicity could be acquired by WIND Mobile or go public, it could well be that the company is looking to improve its financials and balance sheet. The move would also save it money should it opt to continue operating as it has so far.

Read more: Mobile Syrup