Microsoft is not the only one making a splash today in the retail industry in Canada. Samsung Canada today opened its first retail store in Burnaby’s Metropolis at Metrotown. As promised, the 140-square-metre store will feature Samsung’s line up of mobile, personal computing, and consumer electronics products. “This is a huge play for us,” James Politeski, President of Samsung Electronics Canada. “We’re super psyched; it’s a beautiful environment in which to experience a multitude of different Samsung products not only how they work themselves but also how they work together.”
Customers will be able to get up close with a variety of devices, including smartphones, tablets, and notebooks, located in four ‘experience’ areas. They will be able to try them out and connect them to other Samsung devices including televisions. Surprisingly, Samsung televisions, while on display, will not be for sale in the store. The store will also feature Samsung’s own version of Apple’s Genius Bar where it will hold one-to-one or group product demonstrations.
Image credit: Vancouver Sun
There is no word yet on whether Samsung plans on opening additional store locations in Canada.
Samsung has partnered with a silent (and secret) partner. Without identifying the partner, it confirmed that it was one of Canada’s wireless companies.
An other interesting tidbit: Samsung Canada has described the launch of the Galaxy S III as its most successful with first week sales outselling the next closest launch by a factor of three. Samsung did not reveal specific numbers though.
Read more: Vancouver Sun (Source: MobileSyrup)