Despite putting on a brave front and launching three new devices this year, BlackBerry is in the fight of its life and the outcome is still uncertain. It announced a US$84 milllion loss in the last quarter and is expected to announce another this quarter. While it is trying to rebuild its sales, it is also working behind the scenes at streamlining its operations. On the heels of 250 layoffs at its Waterloo testing facility, the company is losing three more executives. Confirmed to be leaving are:
- Doug Kozak, vice-president, corporate information technology operations
- Carmine Arabia, senior vice-president, global manufacturing and supply chain
- Graeme Whittington, vice-president, service operations
Company spokesperson Rebecca Freiburger confirmed the departures to CBC News:
We are in the second phase of our transformation plan where we will be assessing our organization — from top to bottom — to ensure we have the right people in the right roles with the right skill sets to drive new opportunities in mobile computing.”
The move comes only weeks after David J. Smith, the Executive Vice President who led the BlackBerry PlayBook team, also resigned. Before that, two other executives left and one high-profile one was fired.
The mass senior executive exodus had been predicted by recent reports. Not only are many incentive packages expiring but CEO Thorsten Heins has also reportedly set higher performance goals for executives as he continues to try to turn the company’s fortunes around.
Source : CBC News