Video: The BlackBerry Z10 Super Bowl ad

Just before a power outage halted the Super Bowl just as the second half was getting underway, BlackBerry’s BlackBerry Z10 ad aired. The 30 second ad focused on a few things that BlackBerry 10 cannot do, explaining those colourful puffs of smoke and bouncing yellow rubber ducks:

The ad was a one-time deal and will not feature in BlackBerry’s upcoming Keep Moving ad campaign which gets underway February 4th.

Was the ad everything you expected and more? Or the opposite?

Read more: BlackBerry [via Twitter]