Market analysis

Swiss watch exports experience biggest decline in years in October

Graph - Going down

2015 may well go down in history as a year to remember for the Swiss watch industry but not for reasons they will probably wish to forget. Not only was October the fourth consecutive month of declining Swiss watch exports but it was also the biggest drop in six years. In all, Swiss watch shipments have fallen by 3.2% in the first ten months […]

Canalys: 7 million Apple Watches shipped since launch

Apple Watch

With Apple staying mum on exactly how many Apple Watches it has shipped since the launch back in April, market analysis firms are putting their crystal balls to work to guess what that number may be. Canalys now estimates that nearly 7 million Apple Watch smartwatches have shipped since launch. In other words, Apple’s shipments over the last two quarters are […]

Apple Watch dominates global smartwatch shipments in Q3 2015

Apple Watch

The Apple Watch has quickly established itself as the dominant smartwatch in the wearables market. Global smartwatch shipments hit a record 6.1 million units in Q3 2015 with Apple crushing its competitors despite a relatively late entry into the market. According to Strategy Analytics, the Apple Watch grabbed 74% of the market share thanks to estimated shipments of 4.5 million units. Cliff Raskind, Director […]

Use of wearables in U.S. to jump 60% in 2015

Graph - Going up

As evidenced by the strong growth in shipments and sales, a growing number of consumers are taking up wearables. A new study by eMarketer has found that the U.S. market is no exception to the global trend. By the end of the year, it forecasts that 39.5 million Americans will be using wearables, including smartwatches and fitness trackers, a 57.7% jump over 2014. […]

1.4 million wearables to ship in Canada in 2015

Graph - Going up

Wearable shipments continue to show strong growth and Canada is no exception to this global trend. International Data Corporation (IDC) Canada expects that wearable shipments will 1.4 million units in Canada by the end of the year (and 76.1 million across the world). This includes both smart wearables and basic wearables, the difference between the two being that smart ones can run […]

IDC: Smartwatch shipments to top 85 million by 2019

Graph - Going up

In its latest Worldwide Quarterly Wearable Device Tracker report,IDC reports that growing demand for wearables will see global shipments reach 173.4 million units by 2019. In comparison, the market analysis firm expects 2015 shipments to hit 76.1 million units. Fueling much of that growth will be demand for smart wristwear, a category of devices that IDC defines as ones capable of running third-party […]

IDC: Apple second in global wearables shipments in Q2 2015

Apple Watch

As expected, the launch of the Apple Watch in April is quickly being felt across the wearables market. In its latest Worldwide Quarterly Wearable Device Tracker, IDC reports that, Apple is appearing on its Top Five Wearables Vendors list in second place on its debut. First place is well within its reach as well as it trailed current market leader […]

Smartwatches already impacting traditional watch sales?

Graph - Going down

Traditional watch makers are nervously watching to see how smartwatch sales will affect the sales of traditional ones. Elmar Mock, the co-inventor of the Swatch, already warned that the Swiss watch industry could soon find itself in an Ice Age. He is not alone in warning that sales could plummet as consumers opt for smartwatches that not only tell the […]