New Balance

CES 2016: New Balance smartwatch coming by end of 2016

New Balance Digital Sport

New Balance announced at CES 2016 that it is entering the wearables market later this year. To do so, New Balance created a new Digital Sport division that will develop digital experiences and wearable technologies to understand, motivate and improve the lives of athletes. Its first product, a New Balance smartwatch, is expected to launch in time for the 2016 holiday […]