Project Jacquard

Google I/O 2016: Project Jacquard makes its way into Levi’s Commuter Trucker Jacket

Levi’s Commuter Trucker jacket

Google announced Project Jacquard last year at Google I/O 2015. Part of its ATAP (Advanced Technology and Projects) group, its objective was to build smart capabilities into clothing by incorporating sensors right into the fabric and pairing them up with discrete electronic components allowing it to become interactive. Levi’s was the first brand to partner with Google. Jump forward one year and the two […]