As 2013 wraps up, LG is set to close the year with disappointment as it appears that sales of its LG G2 flagship smartphone have not met its own expectations. According to South Korea’s Yonhap News, the company reportedly sold about 3 million LG G2 smartphones around the world since it went on sale in August.
While it sold 1 million between August and September, sales slowed after that with sales expected to just top 2 million in the fourth quarter of the year. LG had been hoping to sell about 3 million units in the last quarter. If so, LG will likely be looking at what went wrong and what it could have done better as this is a substantial miss on its forecast.
If there is a positive for LG as 2013 closes, it might well be that it has begun to establish a reputation as an innovative smartphone manufacturer. Whether you like the end result or not, the LG G2 tried something different by moving the volume buttons from the side to the back of the device. LG also launched the LG G Flex, its first smartphone with a flexible display. It was also behind the well-received Google Nexus 5.
Attention will soon shift to its next flagship smartphone. Whether it launches as the LG G3 or not, recent rumours suggest it will come with an octa-core processor developed by LG (codenamed Odin), a quad HD (2560×1440) display and a 16MP camera. It could launch as early as MWC 2014 alongside some new wearable devices.